Integration Guide — OpenClaw + Mailchimp

OpenClaw
+ Mailchimp.

Sync OpenClaw with Mailchimp for automated email campaigns. Trigger sequences, update segments, and personalize at scale.

openclaw — task runner

> task.md

Connect Mailchimp to OpenClaw.
When new events fire, process
and route data automatically.

✓ Mailchimp: connected✓ trigger: event_detected✓ workflow: running

status: COMPLETE · time: 1.2s

> █

Setup time

< 20 min

Self-hosted

100%

Task limits

None

Vendor lock-in

Zero

What you can automate

OpenClaw + Mailchimp.
Here is what it does.

Connect your Mailchimp account to OpenClaw and automate the work that currently requires manual effort.

Audience & List Management

Add/update contacts, manage tags, and update merge fields. Sync signups from forms, CRM, or other tools. Keep lists clean.

Campaign & Automation Triggers

Trigger when someone subscribes, unsubscribes, or completes a campaign action. Build sequences that react to email engagement.

Segment Creation & Updates

Add contacts to segments, create dynamic segments via API, and sync segment membership from external data.

Transactional & Marketing Sends

Trigger one-off sends from OpenClaw. Use for transactional emails or to add contacts to automation journeys.

What you can build right now

Example workflows.

Real automations you can run with OpenClaw and Mailchimp today. Pick one and ship it this week.

How to get started

Set it up in minutes.

The workshop walks you through the full OpenClaw setup. Then follow these steps to connect Mailchimp.

01

Get Mailchimp API credentials

In Mailchimp Account > Extras > API keys, create a key. Note your datacenter (e.g., us21) from the URL. You'll need it for the API base.

2 min
02

Connect OpenClaw to Mailchimp

Add Mailchimp in OpenClaw with your API key. Test by fetching your audience list. Ensure you have the correct audience ID.

2 min
03

Build list sync workflows

Create a trigger (form, CRM, webhook) and add Mailchimp add/update contact action. Map merge fields and tags. Test with a single contact.

10 min
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Common questions

Everything you want to know.

Get OpenClaw running
in 20 minutes.

The $19 workshop covers setup, your first workflow, and connecting OpenClaw to the tools you already use.

>_Start the $19 Workshop

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