Rank your clients.
Not your to-do list.

Client reporting consumes your best hours.

Every Monday you log into Google Analytics, Search Console, Ahrefs, and SEMrush for each client. Export data. Copy it into a spreadsheet. Write commentary. Build the deck. Send it. That is 4 to 8 hours per week on work that is not strategy, not link building, not growing rankings.

Outreach at scale is tedious and inconsistent.

Link building requires hundreds of personalized emails per month. Finding prospects, checking domain authority, crafting pitches, following up. Most agencies either burn out their team on manual outreach or pay expensive tools that still need constant babysitting.

Rank tracking and audits are repetitive busywork.

Checking keyword positions, monitoring backlink profiles, running technical audits, comparing competitor content. Important work, but repetitive enough that it should run on autopilot while you focus on the strategy that actually moves rankings.

Leads sit unanswered because you are in the weeds.

A potential client fills out your form. You are deep in a technical audit. You respond two days later. They already signed with the agency that responded in 20 minutes. Speed to lead is everything, but SEO agencies are always busy with deliverables.

01

Automated Weekly Client Reports

Monday 8am. Every client. Every metric. No login required.

OpenClaw pulls data from Google Analytics, Search Console, Ahrefs, and SEMrush on schedule. Compiles rankings, traffic, backlinks, and conversions into your branded template. Writes a brief performance narrative highlighting wins and flags. Emails each client individually. Your Monday morning is free.

02

Backlink Monitoring Alerts

Know about new and lost backlinks before your client does.

OpenClaw checks backlink profiles daily. When a client gains a high-authority link, you get a Slack notification so you can mention it in your next call. When they lose one, you get an alert with the referring page so you can investigate immediately.

03

Content Brief Generation

From target keyword to writer-ready brief in minutes.

Give OpenClaw a target keyword. It pulls the top 10 ranking pages, analyzes word count, heading structure, subtopics covered, and questions answered. Outputs a content brief with recommended headings, target length, internal linking suggestions, and competitive gaps. Ready for your writer.

04

Link Building Outreach Sequences

Personalized pitches at scale without the burnout.

OpenClaw finds link prospects by analyzing competitor backlinks, scrapes contact information, checks domain authority, and sends personalized outreach emails. If no response after 5 days, a follow-up goes out. If no response after 10 days, a final attempt with a different angle. Tracks open rates and responses in Google Sheets.

05

Competitor Monitoring and Alerts

Know when competitors publish, build links, or change strategy.

OpenClaw monitors competitor websites, content calendars, and backlink profiles. When a competitor publishes new content targeting your client's keywords, you get a Slack alert with the URL and target terms. When they gain significant backlinks, you know about it the same day.

06

Technical Audit Scheduling

Automated crawls with issues flagged before they become problems.

OpenClaw runs scheduled technical audits using Screaming Frog. Checks for broken links, missing meta tags, crawl errors, page speed regressions, and indexation issues. Compiles findings into a prioritized report and sends it to Slack. You catch issues before Google does.

07

Keyword Dashboard Updates

Client-facing dashboards updated automatically.

If you maintain client keyword dashboards in Google Sheets or Looker Studio, OpenClaw updates them on schedule. Rankings, search volume, click-through rates, and position changes. All pulled, formatted, and refreshed without you touching a spreadsheet.

08

Lead Response with Instant Site Audit

Prospect fills a form. Gets a custom audit in their inbox in minutes.

When a prospect submits your contact form, OpenClaw runs a quick technical scan of their website. Checks page speed, missing meta tags, broken links, and mobile responsiveness. Sends a personalized email with 3-5 specific opportunities and a link to book a strategy call. The prospect gets real value before you ever speak.

Set Up OpenClaw

Install on your Mac, PC, or a $5/month VPS. The Workshop walks you through setup in under 30 minutes. A VPS keeps it running around the clock.

Connect Your SEO Stack

Link Ahrefs, SEMrush, Google Analytics, Search Console, Screaming Frog, Gmail, Slack, and Google Sheets. OAuth connections, no API keys to manage. Under 15 minutes.

Describe Your Workflows

Tell OpenClaw what you want in plain English: 'Every Monday at 8am, pull ranking data for all clients, write a performance summary, and email their branded report.' That is the whole setup.

Scale Without Hiring

Add more clients without adding more hours. OpenClaw handles reporting, monitoring, outreach follow-ups, and lead nurturing while you focus on strategy and client growth.

Written by

Kevin Jeppesen

Founder, The Operator Vault

Kevin is an early OpenClaw adopter who has saved an estimated 400 to 500 hours through AI automation. He stress-tests new workflows daily, sharing what actually works through step-by-step guides and a security-conscious approach to operating AI with real tools.